Carlo Rivetti Explains The Stone Island X NikeLab Windrunner
Stone Island and NikeLab reprise their FW15 partnership, digging into the Nike archives to create a collaborative Windrunner jacket.
As with all product to bear the simply recognizable Stone Island badge, the Windrunner jacket is crafted from a collection of technically superior textiles; a 7-denier nylon coated with a wind and water-resistant membrane called Hyper Lite Membrana 2L TC, in addition to Membrana 3L TC nylon, which is coated for weather protection and lined with ultra-lightweight fabric. The result is a lofted-up version of the traditional Nike Windrunner, out there in a variety of six colorways.
For the launch of the exclusive jacket, we sat down with Stone Island head Carlo Rivetti in Milan to find out extra concerning the collaboration.
First, what makes the NikeLab x Stone Island Windrunner special
As ordinary we put collectively completely different materials, and we integrated a performing membrane. The challenge is garment-dying, and the temperature, which means we should work with a excessive temperature, which implies the lamination can melt. You possibly can work with a lower temperature, but you won’t obtain these vivid colours, so it was a very long experimentation. This was of an important problems. The opposite one is to acquire an ideal quality, in terms of sizing. In garment dying the culture is slightly different, however working with an organization like Nike, we be taught a lot of things. Its not straightforward in any respect, as a result of the 2 several types of dying the fabric can react in other ways. So it was really an extended course of, however we discovered quite a bit, My people in Crevalcore, Italian firm had been so proud to have an opportunity to work with these individuals in Beaverton. Two different cultures coming together and growing together.
When you’re in love with product and you deal with product, it is advisable be taught something different and to see all completely different elements. Nike could be very large so it has to standardize everything. We’re a chemistry lab we’ve got that method and they were amazed. It was really attention-grabbing each parties.
When it comes to Stone Island’s well-known materials, do you may have any that you simply didn’t launch or weren’t profitable
Not successful Four years ago we did an exhibition for the 30 yr anniversary of Stone Island in Florence. We did the present in a prepare station in Florence. If we confirmed all the research that we could not achieve, we would wish two train stations. What’s fascinating is that we by no means gave up. We always try to have something that was not attainable 30 years ago. Now with new know-how – new machines, new kinds of colors – we will get hold of these. Within the back of our minds, we at all times remember the the analysis we have now executed, profitable or non-profitable. We all the time attempt maintain a new evolution.
The person who wears Stone Island, do you assume that’s a one who wears Nike too
Sure! As I instructed you before, not everyone likes the thought of a collaboration between Nike and Stone Island, however I think the general public, particularly in the last five years we have been in a position to talk to the youthful generation and I feel that this sort of collaboration might help. We’re not a very globally famous model like Nike, we’re nonetheless a distinct segment brand. This type of operation for my part will help to speak to a brand new era and to people who often don’t know us.
What are some of your favourite Nike sneakers to put on
The Nike Free Run collection, but I remove the laces. They’re so comfy without the laces. They’re really snug. However there may be one downside one major big downside, once you wear them, you can’t return (laughs).
Do you will have any favourite Nike collaborations
I like ACRONYM, Errolson Hugh is a close friend, and I believe he actually made a implausible undertaking with Nike.
I want to ask you concerning the Italian fashion scene, obviously Stone Island is totally different to any Italian brand, How do you stone island membrana tc jacket green feel concerning the Italian heritage of fashion like Gucci or Prada.
Well about vogue, I have no idea, I think Stone Island is much more close to industrial design. What I would like to say, I came again yesterday from Sicily where I spent three days in Syracuse. We live in the best country in the world, it is straightforward to make lovely things as a result of we reside surrounded by beauty.
Do you have got any favorite Italian fashion houses
Do you think Nike followers might be ready to discover Stone Island’s story through this collaboration
Sure! For certain, and I believe its very positive. We’ve a lot of stories to inform. If stone island membrana tc jacket green we talk to individuals we’ll find someone ready to listen to our story.
Do you will have a favourite colour by the way
The blue one. Sure. Also the orange just isn’t bad. I will buy each one, but the one I prefer is the blue one.